Webtrends looks to solve social media campaign measurement within Facebook with new analytics offering.
Added Mar 1, 2010, Under:
Agency
Interpublic Group, parent agency to McCann Erickson, Universal McCann and Initiative, announced fourth quarter results including an 8.2% decline in revenue attributed to the economic downturn.
Added Mar 1, 2010, Under:
Agency
Cheshire based integrated marketing agency, Frank The Agency, has ceased trading.
Condé Nast Digital has relaunched GQ.com in it’s latest move to update the publications digital presence.
Following on from the recent signed partnerships Twitter has made with Microsoft and Google, Yahoo today have announced another collaboration on real-time updates with the network.
The Nielsen Company have released new data showing time spent on social media sites increased 82% year on year.
Added Feb 23, 2010, Under:
Agency
UK media agency Maxus has been awarded planning and buying duties for British Telecom.
The Interactive Media in Retail Group (IMRG) Capgemini e-Retail Sales Index showed a 5% increase in online sales in January, with UK consumers spending £4.3 billion.
A political campaign would not be complete without social media and the UK labour party is no different as it turns to sites like Twitter to connect with voters.
2009 was not a good year for Ireland’s dailies with all Irish daily newspapers seeing a decline in their circulation.